We’ve all been told that we need to market ourselves and have a strong brand to build our business. Many of us are working long hours and marketing on every social media platform thinking that this is the key to success. While these practices may lead to some results, there are better ways to grow, scale, implement, delegate and work smarter in your business.
To teach us about these smarter business practices, we welcome Scott and Nancy Aaron to the podcast! Scott is a business coach, author, speaker and podcaster, who focuses on using LinkedIn and other social media strategies to build your business. Nancy is the founder of BYOB Social Media Agency (Build Your Online Brand) and helps entrepreneurs conquer social media while being their authentic self. Together they share with us tips on how to intentionally and authentically grow your business.
Topics we cover:
11:11 - Resiliency is the most important part to growing a business. There are ebbs and flows, but the constant learning will help strengthen your business.
18:39 - One of the reasons people are working harder, not smarter, is that they are not focusing on one main thing.
28:47 - LinkedIn is very important in business and using it is a great way to connect and network.
38:09 - Being able to find your voice through your personal brand and making an impact.
It’s important to remember that everyone starts from somewhere. Sometimes that’s even zero, so don’t be afraid to move into LinkedIn. If you are intentional with your posting and being authentically you, then your business will grow.
Scott and Nancy’s Links:
Learn more about LinkedIn: scottaaron.net
Free Business Assessment: https://quiz.tryinteract.com/#/642afdcc627e94001491e916
Staci's Links:
Instagram. Website.
The School for Small Business Podcast is a proud member of the Female Alliance Media.
To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.
Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!
