With it now being September, we are beginning to approach the holiday season. This is a big season for our businesses and there are a lot of things that we need to start preparing. Now is the perfect time to get ahead of the chaos. As this season approaches, we shouldn’t be caught by surprise, we should be ready for it.
Today we are joined by planning expert Carlyn Bushman! Carlyn is an entrepreneur expert in strategy and execution who specializes in women-owned small-to-medium-sized enterprises. She is going to share with us a few of her exercises and insights so that we will be prepared for this upcoming holiday season.
Topics we cover:
3:35 - You need to go narrow and deep with the audience that you serve. You need to show up and be authentic in your community.
9:37 - Getting grounded in your business is the first step in creating a plan.
14:06 - Dealing with the fear surrounding money can make it hard to plan for your business. A good tip to help you with this is to actually listen to your customers and what they are buying.
18:13 - If you are struggling with time scarcity, then you need to show up as yourself and be okay with saying “no” to things.
It’s important that you take some time in your calendar to plan. It will change everything for you. All of the work ahead of you isn’t just going to get done, so you need to be honest with yourself and plan it out. It’s never too late to plan ahead!
Carlyn’s Links
Website: https://carlynbushmanconsulting.com/
LinkedIn: https://www.linkedin.com/in/carlynbushman/
Instagram: https://www.instagram.com/carlynbushmanconsulting/
Apply to our Fall Gift Guide! https://pop-holidays.com/fall-gift-guide-early-access-list/
Staci's Links:
Instagram. Website.
The School for Small Business Podcast is a proud member of the Female Alliance Media.
To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.
Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!