John Malishenko, the Chief Operating Officer of Germain Motor Company. Germain has been in business for over 75 years, representing 20 iconic manufacturers and operating 19 dealerships across Ohio, Florida, and Michigan. John has spent his entire career in the automotive industry, and his mission at Germain is to attract, develop, and retain exceptional people, in order to deliver an outstanding experience that creates loyalty beyond reason.
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What we discuss in this episode:
In the world of automotive, the Germain Motor Company has been making a name for itself. The company is dedicated to attracting, developing, and retaining exceptional people to deliver an outstanding experience to customers. According to John, the key to Germain's success is its culture, which is built on the core values of gratitude, enthusiasm, respect, mastery, accountability, and integrity. These values are what drive the company's mission to create loyalty beyond reason, one customer at a time.
In the past 30 years, John has seen the company grow and evolve, but one thing has remained constant: the team's ability to adapt to the changing landscape. John attributes this to the relationships and trust that have been built over the years. He believes that the longer the team stays together, the easier it becomes to do business. This is because team members know how each other operates, what they need from one another, and can be candid with one another without hurting feelings. He emphasizes the importance of being intentional about culture and creating a long-term plan for it. He also notes that ultimately, customer loyalty is driven by employee loyalty, and that creating a positive culture is not only the right thing to do, but also the most profitable in the long run.
But what makes Germain's culture truly exceptional? According to John, Germaine Motor Company's success can be attributed to its focus on relationships, trust, and adaptability which has helped it thrive in the ever-changing landscape of the automotive industry. And with John Malishenko at the helm, the company will continue to be a leader in the industry for years to come.
Building a strong culture within a dealership is crucial for customer loyalty and overall success. By focusing on the needs and wants of employees, providing opportunities for growth and continuous learning, and making relationships a priority, dealerships can create a culture that attracts and retains top talent.
Listen to the episode featuring John Malishenko for even more insights!
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Thanks, John Malishenko
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