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Description

Just like companies cannot exist without clients, clients cannot exist without a fruitful sales effort. Gaining qualified clients is the mission of sales professionals no matter the size of the business. 

While some tried-and-true methods of sales involve sitting in a cubicle on the phone, the real adventure begins when organizations are able to innovate new ways to find clients that are both effective and sustainable. 

On this episode of The Evolved Sales Leader, Farzad Rashidi, former business development head at Visme and current principal and lead innovator at Respona, outlines how to bring qualified clients to the table by tweaking calibrations in pricing strategy, targeted client strategy, and delving deeper into search engine optimization authority.

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