Get ready to embark on a fascinating journey with us as we share the mic with the incredibly talented Bonnie Vidal, Denver NACE Director of Programming and Director of Sales at Biscuits and Berries Catering Company. This episode is packed full of Bonnie's experiences and insights - from her humble beginnings in California, to revolutionizing the sales approach in the events industry right here in Colorado.
Ever wondered how one transitions from being a server with big dreams to managing a team of event designers? Bonnie takes us through her personal journey, while shedding light on the shift from traditional sales techniques to a more collaborative, client-centric model. As the conversation evolves, Bonnie spills the beans on some exhilarating upcoming events that you wouldn’t want to miss, such as the Catering Olympics and the immensely popular Naught or NACE event. The dedication and creativity that Bonnie and her team pour into every event is truly inspiring and offers a deeper understanding of the industry. This episode is a testament to Bonnie's passion for bringing people together, and her knack for creating memorable experiences. So tune in, get inspired and take away some invaluable insights from the heart of the events industry!