Description

Ever wondered why some fitness businesses just seem to get it right with their customers? Tune in to our latest podcast episode where we chat about the magic of turning top-notch customer service into your best marketing tool. Packed with real stories, helpful tips, and a bit of humor, this episode is a must-listen for anyone looking to boost their fitness business by keeping clients happy and coming back for more. Hit play now and let's get the conversation started!

Timeline Summary:

• [00:00:23] Importance of Keeping Customers
• [00:01:23] Evolution of Customer Service
• [00:03:27] The Great T-Shirt Debacle
• [00:06:01] Instant Response Necessity
• [00:09:35] CRM Tools for Fitness Pros

Key Takeaways:

1. Customer Retention is Crucial: Focus on keeping customers happy as much as attracting new ones.
2. Customer Service Evolution: From a standout feature in the 2000s to a fundamental expectation in 2024.
3. Real-Life Challenges: Learn from the 'Great T-Shirt Debacle of 2017' and the importance of reliable delivery systems.
4. Rapid Response Expectation: In the fitness industry, responding to customer inquiries promptly is vital.
5. Professional Communication: Direct private queries to a professional email for effective management.
6. Importance of CRM Systems: Utilize tools like Front, Intercom, or Zendesk for organized customer service.
7. Consistency and Reliability: Be consistent in your responses and follow a streamlined process.

Websites and Links Mentioned:

• Strength Matters
• Free Website Audit

Quotes:

"Your job in business is not just about getting customers, but keeping them happy." - Josh Kennedy

"It's far easier and cheaper to keep a customer or a client than to get new ones." - James Breese

"Responding to clients within 24 hours is a mark of professionalism in the fitness industry." - Andrew Wallis

"If you have a terrible reputation for customer service, people leave reviews, they leave bad reviews." - James Breese

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FREE Downloads
To learn more about Strength Matters and our high-performance training system, download your FREE copy of The Strength Matters System of Athletic Development. Get it at - www.strengthmatters.com/system