How do you stop being the "easy solution" and start building a team that thinks for themselves? Sarah LoBue, co-owner of Main Street Florist and an industry educator, joins the show to discuss her 15-year evolution from a "baptism by fire" beginner to a retail strategist.
In this episode, Sarah breaks down the mindset shifts required to overcome decision fatigue, the tactical "1-3-1" rule for employee problem-solving, and how to use social media as a genuine "window" into your shop rather than a static advertisement.
- [2:40] Sarah’s journey of taking over a shop with zero experience and learning through action.
- [3:40] Why being the one with all the answers prevents your team from problem-solving.
- [5:44] A specific tool for empowering employees to bring solutions, not just questions, to the owner.
- [6:41] Explaining the "why" behind pricing and policies creates more confident staff.
- [10:00] Treating your platforms as a way for customers to know your team and shop feel before they walk in.
- [11:37] Why the "OG" platform remains the top driver for local retail traffic.
- [13:50] Lessons on tracking waste and ensuring your products don't "celebrate an anniversary" on the shelf.
- [19:59] How a simple seating area and "clienteling" can turn a transaction into a lifetime connection.
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