In this episode of Branding Democrats, we are joined by special guest Debbie Cox Bultan, CEO of The NewDEAL organization and host of the 'An Honorable Profession' podcast. With over thirty years of experience in center-left politics, public policy, and non-profit leadership, Debbie is an expert in effective branding strategies within the Democratic Party.
We delve into the crucial work of The NewDEAL organization. Their mission is to identify and support exceptional progressive leaders rising below the governor level. These local leaders drive change at the grassroots level, from mayors to school board officials, while shaping a narrative that bridges the gap between the Democratic Party and diverse communities.
Our conversation transitions into the challenges of political branding and how the Democratic Party can redefine itself in the eyes of the public. We discuss the significance of reclaiming key words such as patriotism and freedom, debunking misleading narratives, and effectively conveying the party's core values to resonate with a broader audience. We provide strategies for Democrats to connect their accomplishments with these fundamental values.
This episode underscores the necessity of consistent messaging, embracing party values, and showcasing real-world achievements to construct a robust and resonant brand that appeals to a wider spectrum of voters.
We conclude this week’s discussion with advice for Democratic leadership. By showcasing accomplishments, reclaiming key values, and confronting misleading narratives, Democrats can establish a more potent and resonant brand. Tune in to hear Debbie Cox Bultan from NewDEAL share her insights on how the Democratic Party can strategically position itself for success.
Want to be a part of the Branding Democrats Community?
Follow us on our social media👇👇👇
Instagram: @brandingdems
TikTok: @brandingdems
Twitter: @brandingdems
Email gabby@brandingdemocrats.com if you’d like to be a guest on our show.
