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Stephen Kerin is the founder and director of Scale Digital, a specialist affiliate agency in London that delivers high-impact performance advertising services that give your business a competitive edge - working with all the major media partners, including addressable content, search, price comparison, incentive, re-targeting, display prospecting and more. With vertical specialisms including fintech, energy/switching, eSports, e-learning, and retail - all emphasizing sustainability. Stephen is also a pre-seed investor at Kaizan and 59A.
Key Learnings
- Experience: Stephen has extensive experience in digital media and advertising, having worked in the industry since the 1990s. He saw the rise of the internet and search engines and pivoted his career to focus on digital. This gives him valuable insight into digital trends.
- Motivation: Stephen is motivated by the digital media space and keeps up with the latest technologies like AI. He eagerly adopts new tools at his agency to make processes more efficient. This willingness to embrace change helps him stay competitive.
- Relationships: Stephen understands the importance of relationships and networking in business. His investments and partnerships grew from connections made over years of working in the London ad tech sector.
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