Kandice Whitaker hosts a podcast episode featuring business partners April Bridges and Kim Oden to discuss the benefits of partnerships. They highlight that partnerships boost revenue, create new opportunities, and fuel innovation. April and Kim, who have worked together for almost two years, emphasize the importance of collaboration, mutual respect, and open communication. They share their experience developing an event planning app, "Impact," which will launch in Q1 2025. Challenges included initial miscommunication and the necessity of trademarking and intellectual property protection. The partnership has taught them better communication, humility, and the value of diverse perspectives. They encourage listeners to follow their app and social media for updates.
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