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Today's episode explores innovative marketing strategies from various industries like food delivery, makeup, airlines, fitness, and fashion and how you can farm the stuff that's working and adapt it to your brand, to elevate your interior design business.
Key strategies include: making your business accessible; partnering for wider outreach; inspiring clients with transformations; creating themed collections; offering mini-room makeovers and giveaways; hosting design events; creating engaging video content; introducing loyalty programs; collaborating with other creatives; leveraging technology; and developing a cohesive brand image.
Rhiannon encourages designers to think outside the box, adapt lessons from other sectors, and experiment with new strategies. To keep their eyes open and learn to pay attention to emails, TV, print and any other media they consume to find sparks of interest.
Dive into this episode to explore these ideas and redefine your interior design marketing.
Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.
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THE FRAMEWORK ( now open) https://www.oleanderandfinch.com/the-framework-for-emerging-designers/
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