Ever felt like you're drowning in clutter? Meet Kelly Barefoot, owner of Shelf Genie of Coastal Carolinas, who has built a thriving business out of solving this very problem. As a mom of three working alongside her spouse, Kelly's journey in entrepreneurship is as complex as a Rubik's cube, and she's here to share with us how she's managed to balance it all while growing her business from scratch over the past five years. From the challenges of working with her spouse to the essential role of her team in her success, Kelly's insights will inspire current and aspiring entrepreneurs alike.
In our conversation, we delve into the inner workings of Kelly's business, exploring the significant role her team plays in the company's success and the importance of creating the right culture. Kelly shares her approach to sales training, ensuring her staff is equipped with the tools required to succeed. She also discusses her experiences within a franchise system and the benefits it offers, such as access to invaluable resources for training staff.
As we tread further into her business strategies, Kelly reveals her plans for expanding Shelf Genie of Coastal Carolina into the 55+ market segment and her decision to hire a full-time designer for their closet business. We also get a glimpse of the differences between running a local business and a franchise, and how she's managed to create successful teams for both her business ventures. And if you're in for a good chuckle, wait till you hear about her daughter's belief that her middle name is "Shelf Jeannie." A rich mix of business insights, practical suggestions, and heartwarming stories, this episode is not to be missed!
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Meet your hosts and learn more about Kickstart Collective at kickstartcollective.co
Kickstart Collective is a creative marketing agency based in Wilmington, NC. We offer our clients a creative advantage through creative content and marketing strategies.
