Description

Angelo Carotenuto

Founder and Co-Owner
LivTours

Angelo Carotenuto, founder of LivTours, has been transforming travel since 2009 by creating intimate, unforgettable experiences across Europe. Starting as a tour guide and performer in his hometown of Rome, Angelo saw the demand for authentic, small-group and private tours and launched LivTours (formerly LivItaly Tours). A hands-on leader, he forges partnerships, trains expert guides, and supports a global team dedicated to delivering top-rated, hand-crafted travel moments.

summary
In this episode of the Big World Made Small Adventure Travel Podcast, Jason Elkins interviews Angelo Carotenuto, founder & Co-owner of LivTours. They discuss the vision behind LivTours, which aims to provide unique and memorable travel experiences in Italy and throughout Europe. Angelo shares his journey into the tourism industry, the art of tour guiding, and the connection between performance and guiding. They also touch on hiring practices in the tourism industry, memorable tour experiences, common tourist questions, sustainability in tourism, and advice for aspiring tour guides. The conversation highlights the importance of understanding oneself in the tourism industry and the challenges of mass tourism.

takeaways

• LivTours aims to exceed travelers' expectations.
• Angelo's background in performing arts enhances his guiding skills.
• Tour guiding is similar to performing arts in connecting with audiences.
• Hiring in tourism values experience in performance and problem-solving.
• Sustainability is crucial in the tourism industry.
• Mass tourism presents both challenges and opportunities.
• Local businesses must adapt to tourism influx for sustainability.
• Understanding client expectations is key to successful tours.
• Technology proficiency is essential for modern tour guides.
• The tourism industry is driven by people and their stories.

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