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What if you could turn your SEO efforts into a science experiment? Today on "SEO is Not That Hard," Ed Dawson dives into part 22 of our SEO A to Z series, guiding you through the nuances of SEO testing and snippet optimization. You'll learn how to scientifically test changes on your site to determine what truly impacts your traffic levels, especially if you're managing numerous similar pages like those on an e-commerce website. Ed introduces you to powerful platforms like SearchPilot and SEOTesting.com, which can facilitate your SEO experiments, offering invaluable insights whether you're a high-budget enterprise or a DIY enthusiast.
But we don't stop there. Ed also unpacks the concept of SERPs and the game-changing technique of SERP clustering. Discover how you can streamline your content strategy by clustering keywords based on shared organic search results, ensuring related keywords and questions are effectively grouped on the same pages. Utilizing tools available on KeywordsPeopleUse.com, you'll learn how to automate this process, making your SEO efforts not only more efficient but also more impactful. Tune in and transform your understanding of SEO from a guessing game into a data-driven practice.
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"Werq" Kevin MacLeod (incompetech.com)
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