Customer Experience (CX) is a holistic aggregate of your experiences with an organization. CX is a critical component that drives our day-to-day experiences and subconsciously (or consciously!) impacts what vendors, brands, products, or organizations we choose to deal with.
While CX is commonly considered an element only important to product marketing and sales, it is also directly related to business and proposal development in the #govcon space.
Why? Because CX is directly linked to the fulfillment one feels throughout the process.
Feeling like your #federal proposal process could be more effective? Is your team experiencing burnout? It may be time to re-evaluate your proposal development journey.
Here are four CX principles you can directly apply today.
