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Have you ever imagined launching a business amidst unprecedented challenges? Brent Lee Williams, the dynamic owner of Old Cuss Coffee Shop, shares his remarkable journey from Kansas City to Salt Lake City, driven by love and a dream. We journey through Brent’s pioneering days of operating a coffee truck during a pandemic to establishing a beloved brick-and-mortar cafe. With passion and perseverance, Brent overcame obstacles like a devastating accident and crafted a unique space that celebrates community and creativity. Hear about his experiences in balancing business ownership with podcasting and the joy of preparing for events like Friendsgiving.

Ever wondered what it takes to transform a small business into a community hub? Discover Brent’s insights into creating an inviting café atmosphere where music and conversation thrive. He unveils the recipe for Old Cuss’s success: a mix of high-quality, locally-sourced offerings and a keen ear for customer preferences. Through personal anecdotes, Brent reveals the essence of fostering personal connections and the art of keeping the menu fresh and inclusive, reflecting his commitment to both vegetarian and vegan options. His story is a testament to the power of resilience and adaptability in the face of adversity.

Brent’s journey doesn’t stop at coffee; it’s about building a thriving business community. Learn about the partnerships and support from unexpected allies that have fueled Old Cuss’s growth. Brent introduces us to the “Old Cuss Avengers” — his talented team poised to elevate their new location. With plans for expansion, sustainability, and inclusivity, Brent’s tale is one of collaboration over competition, highlighting the rich entrepreneurial spirit in Salt Lake City. Whether it’s through personal passions like music or forming meaningful connections with fellow business owners, Brent’s narrative is a celebration of pursuing dreams with heart and grit.

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