In this episode of Author's Edge, host Allison Lane dives into the importance of an author website for building a professional brand. She provides detailed advice on creating and managing an effective website, focusing on elements such as clear branding, engaging design, a compelling 'About Me' page, showcasing work, and optimizing for mobile use. She highlights common pitfalls to avoid and offers practical action steps for auditing and enhancing your site. The episode also features a buzzworthy book recommendation, 'The Widow's Guide to Dead Bastards' by Jessica Waite, praised for its gripping storytelling and emotional depth.
Time Stamps:
00:00 Introduction to Author Websites
00:50 Importance of a Professional Website
01:29 Key Elements of a Successful Website
02:09 Design Tips and Common Pitfalls
02:48 Creating Compelling Content
03:40 Showcasing Your Work
04:50 Optimizing for Media and Contact
05:22 Encouraging Email Signups
06:44 Avoiding Common Mistakes
07:35 Action Steps for Your Website
09:44 Buzzworthy Book Recommendation: The Widow's Guide to Dead Bastards
Watch on Youtube: https://www.youtube.com/watch?v=orbIYlWbkcw
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