In this solo episode, I'm diving into a question I've been thinking about for awhile: are we, as business owners, witnessing the death of social media?
Many of my clients come to me because they are exhausted with creating social content only to see little to no return. Why are we so obsessed with those tiny squares on our phones?
I'm getting into importance or short form content and long form content, the comeback of previous types of content (or did it ever even leave?), and how to make meaningful connections with your audience.
Tune in to find out if social media will continue playing a large part of marketing or if it's on the outs!
04:35 Avoid burnout, embrace diverse content strategies.
07:04 Social media trends shift towards promotional content.
11:29 Launching a program requires more than emailing.
14:24 Avoid social media, seek inspiration offline.
15:44 ChatGPT and AI are changing creativity and social media.
20:28 Businesses need leads and the right people.
22:34 Blogs and long form content are returning
CONNECT WITH ME!
Instagram: @lindsaysmithcreative
Website: lindsaysmithcreative.ca
Free community call: Content & Coffee
Show mixed and edited by: Cardinal Studio
