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“Consider speaking as part of a broader business strategy, not just a standalone service” - Blair Bryant Nichols

In this episode, we welcome Blair Bryant Nichols. He shares insights on leveraging speaking engagements to grow a business, discusses the evolution of speaking as a business model, emphasizing the importance of soft skills and emotional intelligence in client acquisition. Blair outlines a sustainable speaking strategy, focusing on identifying ideal audiences and crafting compelling messages. He provides actionable advice for aspiring speakers, encouraging them to start speaking early and to view speaking as a valuable business tool rather than just a side gig. 

In this episode, listen for: 

• Building a Speaking Business: Strategies for building a sustainable business around speaking. Identifying your ideal audience and crafting a compelling message. How to find and secure speaking opportunities.
• Monetizing Your Expertise: The different ways to generate revenue from speaking. How to create and sell products or services related to your speaking business.
• The Importance of Storytelling: Leverage your unique story and expertise to connect with audiences and crafting a narrative that resonates with your target market.

Continuous evolution and adaptation are key to successful speaking careers.

Connect with Blair Bryant Nichols: 

LinkedIn: https://www.linkedin.com/company/bbn-creativemanagement-llc/

Email: BBN@BBNCreativeManagement.com 

Instagram: https://www.instagram.com/bbn_creativemgmt/

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Want to learn more about how this can work for you and your business, reach out to us!

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Host Sara Lowell:

Instagram: https://www.instagram.com/youarerembert/

Website: https://www.youarerembertllc.com/

Host Dana Johnson:

Instagram: https://www.instagram.com/danas.desk.nc/

Website: https://ddvirtualmanagement.com/