π₯ What does it take to become one of the fastest-growing companies in America?
Jamal English, CEO of EDM Network β ranked #33 on the Inc. 5000 list β pulls back the curtain on how he built a multimillion-dollar lead generation machine thatβs redefining how publishers and advertisers do business.
π― This is more than lead gen β itβs a full-blown ecosystem:
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Media buying at scale
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Publisher support and monetization tools
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Advertiser platforms built on real transparency
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Innovative SaaS products that give everyone an edge
EDM stands for Evolving Dynamic Media, and they live up to the name. Their secret sauce? Radical transparency.
By showing advertisers exactly where every lead comes from, they took 90-day retention rates from 30% to over 90%.
But this episode goes deeper than growth headlines. Jamal gets real on:
πΈ Writing off nearly \$2 million in one year β and what he learned
π§ How EDM protects itself with credit checks, terms, and receivables insurance
π Turning business goals into equations and hitting numbers with precision
π A financing program thatβs taken media buyers from \$10K/month to over \$1M
π£οΈ Quote you need to hear:
"Turn your business into an equation. Reverse engineer the number you want, then build the activity required to get there."
This is a must-watch for:
π₯ Media buyers looking to scale smart
π₯ Publishers who want more from their traffic
π₯ Advertisers tired of guessing where their leads come from
ποΈ Welcome to The LFG Show. We bring you the top minds in media, marketing, and making money.
Connect with EDM Network today and see how their ecosystem can help you hit your growth goals.
Subscribe for more.
Big shoutout to our sponsors: RoofsInABox.com and Ringba.
π Drop a comment and let us know your biggest takeaway from Jamalβs journey.
Timestamps:
0:00
What EDM Network Does Exactly
3:00
Growing Pains and Challenges
12:25
Transparency and Trust in Lead Generation
19:30
The Power of Media Financing
29:52
Creating Value Through Technology
40:05
Networking Strategies for Success
50:10
Entrepreneurship and Personal Growth
58:30
Final Thoughts and Contact Information