Description

There are four main areas of brand building that you absolutely must do to have a successful brand. Those four areas are strategy, design, messaging, and content. If you don't have at least one of these nailed down and perfected, you're going to have issues in your business. These four elements work together as smaller cogs in a very large wheel, which is your brand. Today I wanted to chat all about content because your messaging and content are so deeply intertwined. If one is off then it doesn’t matter how good the other is, you’re not going to get anywhere. 

What I cover in this episode:

• The content mistakes that you are making without realising
• Understanding why you are responsible for keeping the four elements in check
• Why you need to stop using plug-and-play content ideas and hook prompts
• How keeping an eye on your competitors is actually hurting your brand

Get my Cult Brand Masterclass here.

Access The Brand Lab here.

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Join Studio Society here. 

Enrol in my brand strategy mini-course, Be That Brand.

Want to work with me? Book a free consult call here!

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Connect with Alex: @havenstudioco

www.havenstudio.com.au

Follow the podcast: @brandologypod

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