There are so many conflicting opinions out there when it comes to business, and that can make it feel hard and complex. I am all for simplifying things because as soon as I started to simplify things in my own business, not only did I feel better because things were easier and simpler, but business improved for me. I put time into the areas where it really mattered rather than overthinking and worrying about things at such a granular level. So we need to take a step back and just look at the basics to see how we can improve and refine things and keep things as simple as possible, especially when it comes to messaging. If you can nail down this 3 step formula, you are going to have a really good foundation that you can work from for everything else, from your content, captions, website, copywriting, product descriptions and sales pages.
What I cover in this episode:
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