Get ready to laugh, cringe, and gain some valuable insights as Mike Griffin and Chris Newton launch the Marketing Qualified podcast. With their combined two decades of experience in the B2B marketing world, they're pulling back the curtain on the eccentricities and frustrations of the industry. In their inaugural episode, they dive into hilarious mishaps like webinars gone wrong and the challenges they faced in starting this very podcast. But it's not all just funny stories; Mike and Chris also tackle important marketing debates, from live versus pre-recorded content to preserving authentic metrics. Join them as they navigate the marketing world with unfiltered discussions and a commitment to authenticity.
In the second chapter, Mike and Chris get real about the frustrations of digital marketing, with a particular focus on webinars. They also touch on internal communication mishaps and the importance of maintaining integrity in marketing metrics. Plus, they discuss the motivation behind starting this podcast and their commitment to providing raw, honest marketing conversations. Don't miss this episode filled with rants, musings, and insights that will make you see the marketing world in a whole new light.
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