In this episode I talk to the following speakers about their presentation on the stage Friends of Search 2022 in Amsterdam.
Arend de Ruiter & Jeroen Maaijen:
Panel: How to reach the ‘post-pandemic’ Workday Consumer
Mike Ryan:
Ditch ROAS; alternatives for more accurate PPC results
Andrew Lolk:
Performance Max: the good, the bad and the ugly?
Simo Ahava:
Server-side tracking - Myth of the cookieless future
Frederick Vallaeys:
3 Ways Modern PPC Management if Different From Before
Rodney Ip:
Maximizing performance with Google Ads newest campaign type - Performance Max
Annelies Schreuder-Hoogveld:
Case bol.com: going multilingual within e-commerce SEO
Barry Adams:
(Almost) Everything you need to know about crawling, indexing and especially rendering in Google
Gijs van Eysden & Luuk Kapteijns:
Drive Growth in a changing privacy ecosystem
Tomek Rudzki:
How to sabotage your SEO? 10 examples of technical SEO fails
Lily Ray:
The State of E-A-T in 2022
Bas van den Beld:
Changes in search industry
Aleyda Solis:
SEO reporting for Success - Rethinking your SEO reports to better communicate & influence change.
Jordan Francis:
Hypercompetitive keywords: how we stick to the top of SERPs
