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Most people think sales is about persuasion, tactics, and closing deals. But what if the real secret to success was giving more than you take?
In this episode of MarketPulse: Pros and Pioneers, we sit down with Bob Burg, the bestselling co-author of The Go-Giver, to discuss how shifting from a sales-first mindset to a value-first mindset can transform your business, career, and life.
Bob shares:
📌 The biggest mistake most salespeople make—and how to avoid it
📌 Why AI can’t replace real human relationships
📌 The power of asking the right questions in business
📌 Why money is an echo of value—and how to create real impact
If you want to build trust, grow your influence, and increase sales without being "salesy", this episode is for you.
📢 Subscribe to MarketPulse: Pros & Pioneers for more expert insights:
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Show Links:
🎧 Podcast Directory: https://marketpulse.javelincontent.com/share
📖 Bob Burg’s Website: https://burg.com/
📚 The Go-Giver Book: https://thegogiver.com/
🔗 Connect with Bob on LinkedIn: https://www.linkedin.com/in/bobburg/
Charity Partner – ADHD Liberty
ADHD Liberty is the first charity screening for ADHD in UK police stations, fighting to stop the School-to-Prison Pipeline. They campaign for mandatory ADHD screening in schools from age five and throughout the criminal justice system.
Support their work here:
http://www.ADHDLiberty.org
http://www.SarahTempleton.org.uk
http://www.HeadstuffADHDTherapy.com
Powered by Javelin Content: www.javelincontent.com
Find Paul on LinkedIn: www.linkedin.com/in/paul-banks007
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