Lydia breaks down a question she’s been getting a lot lately — how does a small business actually populate on ChatGPT?
Spoiler: it’s not magic, and it’s not just about getting a viral mention. Lydia shares the behind-the-scenes truth about how AI pulls brand information, why earned media still plays a major role, and how your own website and blog are quietly shaping what ChatGPT (and other AI tools) say about your business.
Whether you’re a founder, marketer, or PR professional, this episode will change the way you think about visibility in the AI era.
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