Description

In this podcast episode, Sydney Friedman, a realtor with Home and Farms Realty, shares her unique journey from being a pediatric speech pathologist to specializing in equestrian properties in Knoxville, Tennessee. She discusses her passion for serving clients, the importance of understanding the equestrian market, and the strategies that have contributed to her success in real estate. Sydney emphasizes the significance of networking, building relationships, and investing in marketing to grow her business. She also recommends several resources that have helped her in her career.

Key Takeaways

• Sydney transitioned from a pediatric speech pathologist to real estate.
• Her niche focuses on equestrian properties in Knoxville.
• Understanding the unique needs of equestrian clients is crucial.
• Networking and building relationships are key to success.
• Investing in marketing and social media is essential.
• Sydney emphasizes treating all clients equally, regardless of budget.
• Mindset plays a significant role in her success.
• She recommends books that focus on mindset and relationship building.
• Creativity in marketing is important in a changing market.
• Authenticity in social media helps build trust with clients.

Sydney Friedman
Website: https://www.homeandfarms.com/agents/1533241/Sydney+Friedman
Instagram: https://www.instagram.com/syd_homeandfarmsrealtor/

Recommended reading:

Winning 
by Tim Grover

Relentless 
by Tim Grover

The Millionaire Real Estate Agent 
by Gary Keller

Ninja Selling 
by Larry Kendall

The Realtor’s Cookbook 
by Jeff VanNote

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Epic Agents: The Best in Real Estate Podcast 

https://epicagentspodcast.com/

Hosted by:

Jeff Hamm

Allen Tate Realtors®

Charlotte & Lake Norman (NC)

www.LKNreal.com

Produced by Epic Journey Media 

https://epicjourneymedia.com/