Description

Sales don’t have to feel pushy or uncomfortable. What if selling felt more like a natural conversation—one where both you and your potential client felt at ease? Our guest Nikki Rausch is sharing her Selling Staircase framework today so that you can get more clients through relationship selling. And let me tell you: I have personally implemented some of the tips she shared in this episode. It’s a good one!

No forcing a sale, and no bro tactics needed. Instead, you guide a prospect through a conversation that builds trust, fosters connection, and naturally leads to a yes. Today we’re talking about how to pre-frame your discovery calls, ask the right questions, and recognize buying signals.

0:02:07 - Impact of good or bad copywriting on the sales process
0:03:26 - Make your discovery calls more effective with pre-framing (and how to do that)
0:07:05 - Balancing power in sales conversations
0:08:49 - Key questions to ask prospective clients to identify ideal clients and plant seeds about expertise
0:12:26 - Recognizing and acting on buying signals
0:16:11 - Handling pricing inquiries effectively
0:19:37 - Should you list your pricing on your website?

➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here! https://www.megankachigan.com/get-more-clients-relationship-selling-nikki-rausch

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