In this episode, Jules White shares how to optimise your podcast for search engines and podcast player apps, so you can attract more listeners with less posting on social media.
Jules explains why podcast SEO is essential for discoverability and authority building, and breaks down quick wins that can help your show get found by the right audience. From optimising your podcast title and episode descriptions to leveraging transcripts and linking back to your website, this episode is packed with actionable insights.
Key Takeaways:
If you're looking to increase your podcast's reach and make your content work harder for you, this episode is a must-listen!
Resources mentioned in this episode:
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Ever feel like your business should be easier to find on Google?
You’re not imagining it - most local businesses already have a Google Business Profile, but it’s quietly sitting there, half-filled and hidden. That means people searching for your exact services might be finding your competitors instead.
The good news? You don’t need to spend hours posting on social media to fix it.
A few intentional updates to your Google Business Profile can make a big difference in how often you show up in Maps and local searches.
That’s where my Local Google Visibility Checklist comes in.
It gives you a clear, practical list of things to review and update - all the small changes that help Google trust your business and make it easier for nearby clients to find and book you.
It’s free, simple to follow, and designed for local beauty, health, and wellness businesses who want to grow in a calm, sustainable way (without having to rely on social media).
Download your free checklist now https://thewebsitesuccesshub.com/google-profile-checklist