We’ve been publishing the QSR® Drive-Thru Study now for over 20 years, holding quick-service chains accountable by reporting on their performance in speed of service, order accuracy, and other important metrics critical to drive-thru success. But with much of the industry maximizing their drive-thru performance—and with the pandemic skewing what is normal—it was clear that the study needed a refresh.
That's why we’ve partnered this year with Darren Tristano and his firm FoodserviceResults to explore consumer sentiment toward the drive thru and other off-premises experiences. Tristano joins the podcast to discuss this year's study results, including which technologies customers are comfortable with using in the drive thru, why drive thru could be critical to fast-casual success, and how much consumers plan to keep using delivery, curbside, and carryout.
Read the full Drive Thru Study at QSRmagazine.com/drivethru
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Have feedback or interview suggestions? Email us at sam@qsrmagazine.com.
