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PROFITABLE TALKS...

In this episode of the Profitable Creative, host Christian Brim speaks with TJ Murphy of Height Digital about the journey of entrepreneurship, the challenges faced by agency owners, and the importance of community and accountability in business. They discuss the impact of AI on marketing, the significance of client retention, and the necessity of understanding client needs and expectations. The conversation also touches on the financial aspects of running a business and the importance of redefining success beyond just revenue growth.

PROFITABLE TAKEAWAYS...

• Surrounding yourself with smarter people is crucial.
• Checking your ego can lead to better business decisions.
• Community and accountability are essential for growth.
• AI is transforming the marketing landscape.
• Client retention requires ongoing relationship building.
• Understanding client needs is key to providing value.
• Financial conversations are often overlooked in marketing.
• Success should be defined beyond just revenue growth.
• Entrepreneurs often chase shiny objects instead of fundamentals.
• Building a strong foundation is vital for sustainable growth.

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