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In this episode of the Founders Future podcast, Paul Hassel, co-founder of Red Tiger Talent, takes us through the journey of building and growing the recruitment consultancy. Alongside his brother Steve, Paul started the business in 2016, identifying a gap in the market for roles that leverage insights and research to influence business decisions, especially within the property sector. Paul shares their vision for scaling Red Tiger Talent, the company’s niche market strategy, and the importance of coaching and development for the talent they place.

Throughout the conversation, Paul and host Laura discuss the challenges they’ve faced, including adapting during the COVID-19 pandemic and evolving their go-to-market strategy to navigate shifting circumstances. They also delve into the intricacies of account management, the necessity of creating a predictable lead flow system, and the role automation plays in reducing manual work. To wrap up, Paul emphasizes the importance of working smart, investing in the right tools, and focusing on developing core skills to drive business success.