With 119,000 songs uploaded every day, how do you write something that cuts through the noise?
In this episode of The Hatch Podcast: Music Accelerator, host Chris Estes and Hatch director Keith Glines dive deep into the art and business of songwriting — the foundation of every music career. From the creative process to the essential business fundamentals, they share how independent artists can refine songs that don’t just get heard, but truly get remembered. You’ll learn why consistency beats chasing one hit, how to use the “two or three sleeps” rule to improve your work, and the business steps that protect your songs and royalties for years to come.
👉 Apply now for the Hatch Music Accelerator: 119collective.hatchfairhope.com
What you’ll learn in this episode:
Key Episode Highlights:
The Chris Estes Songwriting Philosophy:
“There’s no bad songs — they’re just not finished.”
The magic happens in that last 10–20% of development, where good songs become great songs.
The Three Critical Tests for Song Completion:
Episode Quotes:
Resources and Links:
We’re proud to support Alabama music and the next generation of artists through the Hatch Music Accelerator — a free 12-week program helping artists grow as performers and professionals. With studio time and industry mentorship, musicians gain the tools they need to share their songs with the world.
Apply here: 119collective.hatchfairhope.com.