If you want to run a sustainable business in today’s market, you must implement a Just Marketing® strategy.
There’s also the fact that it’s just a good, human-centered approach to business (and life!).
This inaugural episode introduces the concept of Just Marketing® and breaks down why inclusivity and accessibility matter in marketing.
We explore the advantages of a Just Marketing® approach, and some quick and easy ways to get started - whether this is a brand new concept for you, or not.
While marketing through a DEI (diversity, equity & inclusion) lens can seem rather layered and nuanced to many. The easy thing is to keep doing business as usual but if we want to change the world, we need to shake things up because the status quo is not equitable. Just Marketing® exists as a resource to help you along this journey of making marketing more inclusive and accessible - even when it feels hard.
Ensure your marketing is ethical, inclusive, and accessible: Download the Just Marketing® Checklist at JustMarketingChecklist.com
Be sure to hit subscribe, leave us an honest review, and share this podcast with everyone you know who's on (or should be on) a Just Marketing® journey - we really appreciate it!
Let's Connect:
DEI Statement:
Meg, and all guests featured on this show, are committed to building inclusive and antiracist businesses. We support LGBTQIA+ rights and the rights of all intersectional identities. We believe that business should be a force for dismantling systems of oppression and actively invest in our own learning to fulfill this role.
Read Meg's full DEI statement at: https://megbrunson.com/mission-vision-values
Email questions/comments to: meg@MegBrunson.com
