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Joining me today is KJ Blattenbauer, a publicist with 30 years of experience, who has seen just about everything when it comes to visibility. KJ and I talk about why so many of us hide behind our screens, and she shares what it actually looks like to step into your expertise without feeling awkward or salesy.
What I hope you take away from today's episode...
- Visibility isn’t a “nice to have.” It’s an asset that supports you and your business long-term.
- You don’t need more credentials to be visible. You need to own the expertise you already have.
- Local visibility can be just as powerful (and sometimes more effective) than chasing social media reach.
- PR doesn’t have to feel intimidating or out of reach. It can be practical, intentional, and aligned with how you actually run your business.
- The questions your clients already ask you are often the best starting point for PR and visibility.
- PR isn’t about chasing fame. It’s about building credibility and a business that lasts.
- Your story matters. Sharing it thoughtfully helps people connect with you in a real way.
Mentioned in this episode...
Links to connect with me...
Book a Consult HERE! (https://caffeinecreative.io/consult/)
Email me HERE! theperfectblendcaffeinecreative.io
