Antonio and Ale, co-founders of AWEAR, discuss their journey to entrepreneurship and the development of their smart ear cuff that measures brainwaves and maps them to emotions. They emphasize the importance of mental well-being and the need to remove the stigma around it. The product aims to provide personalized recommendations to manage stress and anxiety, as well as track progress in mental wellness. They highlight the significance of incorporating small changes and micro-improvements into daily habits. The goal is to make taking care of mental wellness as natural and easy as taking care of physical health. AWEAR is a wearable device that measures brain activity and provides insights into mental well-being. It has various medical applications, such as detecting neurodegenerative diseases, seizures, strokes, and monitoring glucose levels. The founders applied for Techstars and went through a rigorous selection process, which helped them refine their company and product. The target market for AWEAR initially focuses on high performers, entrepreneurs, and executives who need to manage stress and improve their emotional balance. However, the device can benefit multiple generations at different stages of life. The team behind AWEAR consists of the co-founders, software and hardware developers, advisors, and neuroscientists.
Guest social: https://www.instagram.com/awear_tech/
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✅ Round Two Podcast is officially on hiatus. Please feel free to enjoy all of the episodes, as they were a joy to create and are full of inspiration, knowledge and wonderful stories.
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