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In this episode, we interview Christopher Priest, VP of Marketing at ComplyAuto, a regtech innovation hub, about crafting content that captures attention and delivers value. Chris shares his journey into marketing, starting as a writer and evolving into a successful marketer known for innovative approaches.

What you'll learn in this episode:

• The psychology behind the F-shaped reading pattern
• How to craft irresistible hooks for digital content
• Effective storytelling techniques that keep readers engaged
• Tips for embedding subtle yet powerful calls to action
• Insights on adapting to the rise of zero-click content

Discover actionable tactics that will elevate your content strategy and improve audience engagement!