In this episode, we interview Maria Saavedra, a marketing expert with a background in journalism and TV production. She shares her insights on how treating content like a TV producer can transform your strategy.
What you’ll learn in this episode:
•How to create punchy content that grabs attention quickly.
•The importance of focusing on your audience’s experience, not just your company’s goals.
•Why authenticity in digital content often trumps polish.
•Tips on balancing long-term brand building with immediate business needs.
