In this episode, we interview Alix McAlpine, VP of Revenue at Giphy.
What you’ll learn in this episode:
•The role of GIFs in modern storytelling and branding
•Strategies for creating effective and engaging GIF content
•How businesses can leverage GIFs for marketing and communication
•Insights into Giphy’s partnerships and advertising models
•The impact of generative AI on GIF creation and marketing
