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Welcome back to another episode of Content Amplified. In this episode, we interview Daniel Lassell, the content marketing manager for Exo, a pioneering company in handheld ultrasound technology.
What you'll learn in this episode:
- How an English major's journey led to a career in content marketing, emphasizing the value of creativity and critical thinking in the business world.
- The unique perspective poets bring to marketing, focusing on conciseness, creativity, and the power of storytelling to connect with audiences.
- Insights into repurposing content and leveraging poetic techniques to craft compelling narratives in marketing.
- Strategies for creating content that allows audiences to craft their own narratives within the framework provided, enhancing engagement and emotional connection.
Join us as we delve into the intersection of poetry, content marketing, and storytelling, uncovering valuable lessons for marketers and content creators alike.
