In this episode, we interview Hayley Parr, a marketing expert with a background in broadcasting. Hayley shares her insights on setting boundaries and expectations around content creation while maintaining flexibility and creativity.
What you’ll learn in this episode:
•The importance of frameworks in scaling content production
•How to balance creativity with structured processes
•Why aligning marketing content with brand integrity is crucial
•Techniques for effective cross-departmental collaboration
•How to build a flexible content calendar that adapts to change