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Content Warning: This episode contains a mention of suicide and discussions on mental health. Listener discretion is advised.

Any coach can write a program, but a good program alone isn’t enough to keep clients around long enough to get results.

In this episode of “Strength Coach Collective,” Michael Bann shares how he transitioned to scalable remote coaching by focusing on empathy, accountability and long-term client results.

He explains that coaching—whether in-person or remote—can succeed or fail based on human connection. According to Bann, hands-on experience is critical for learning communication, presence and problem solving before coaching online.

Michael also discusses how his personal experiences pushed him to adopt a more holistic coaching approach that integrates internal health factors such as recovery and stress.

Tune in to hear tips for improving retention, communication and trust from a coach whose clients stay for years without ever meeting him in person. 

Links

Strength Coach Collective

1:39 - AI & connection in coaching

14:28 - Mistakes going in person to remote

27:53 - Integrating internal health

36:19 - Coaching with empathy

49:49 - Learning by asking questions