Description

Google just launched AI Mode, and it’s reshaping how users interact with search results. Instead of a page full of links, users can now get AI-generated summaries, follow-up prompts, and explore subtopics—all without clicking through to your site.

In this episode of The Well Optimized Podcast, we break down:

• What AI Mode is and how it works
• The rise of clickless search and what it means for organic traffic
• Why less traffic doesn’t necessarily mean fewer leads
• How to keep showing up in AI-powered results
• Key strategies for future-proofing your content and SEO

Whether you're running your own site or managing marketing for clients, this episode will help you understand the next evolution of search—and how to adapt your strategy.

🧩 What You'll Learn:

• The difference between classic search and AI Mode
• How Google is using summaries and follow-up prompts
• Tips for maintaining visibility with multimodal content
• Why brand authority and off-page signals matter more than ever
• How to rethink success metrics in a clickless search world

🔗 Resources & Links:

• 🎙️ Read the full blog + listen on our site
  
• 📅 Join our next SEO workshop: Tech SEO Basics – July 23

💬 Connect With Us:

• Instagram: @welloptimizedseo
• Website: welloptimizedseo.com
• Work with us: Book a free consult