James Brook is a CEO, a dad of two, husband and someone who - on the surface had it together.
But underneath, when it cam to taking care of himself, he was caught in the all-or-nothing loop.
If he couldn’t do it perfectly, he wouldn’t do it at all.
The result? Stop-start cycles. No momentum. Constant frustration.
In this episode, we talk about how James broke that loop - not by pushing harder, but by building systems that actually fit real life.
We cover:
This isn’t just about habits - it’s about identity, self-leadership, and showing up when it counts.
If you’re stuck in stop-start mode and want to build something sustainable - this is the work I do in The One Percent.
Hit the link below to find out more: