In this episode of the Oui Travel podcast, Erik Jacobson from Aetheris Digital shares insights into building a personal brand in the hospitality industry, the importance of storytelling in marketing, and the evolving role of AI in digital strategies. He emphasizes the need for a human touch in marketing, the significance of lifestyle photography, and offers advice for hoteliers and creators looking to elevate their brands. Erik also reflects on his journey in hospitality and the transformative power of travel.
Links:
- Keith Bell's AI-Powered Marketing Show: https://podcasts.apple.com/us/podcast/ai-powered-marketing-conversations-for-beginner-digital/id1723854166
- https://www.aetherisdigital.io/ - Aetheris Digital
- Canva - pretty and ready to go templates for anything you'd ever need. Start for free here: https://www.canva.com/
- Plan That for automating pins on Pinterest, generating AI posts, and scheduling social media ahead: https://www.plannthat.com/home/
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