Learn how to master podcast guest pitching using the STAR framework with visibility strategist Kim Roy. Discover how authentic visibility, lead generation strategy, and relationship-based outreach help female entrepreneurs grow their brands. This episode explores pitching podcasts, building authority, and using soulful strategy to attract aligned clients and podcast opportunities.
Episode Highlights:
Chapters:
00:00 – Introduction: Why Podcast Guesting Matters
01:05 – Redefining Pitching as Relationship Building
02:05 – The Two Sides of Pitching: Strategy vs. Energy
03:15 – The STAR Framework Overview
04:35 – S: Strategy – Clarifying Your Messaging & Audience
06:05 – T: Target Research – Finding Aligned Opportunities
07:05 – A: Approach – Personalizing Your Pitch
08:55 – R: Review – Tracking, Following Up & Staying Consistent
11:05 – Final Thoughts: Where Strategy Meets Soul
12:00 – Free Resource: The Visibility Guide
Connect with Kimberly:
Let’s Stay Connected:
→ Follow Lauren on Instagram: www.instagram.com/laurennajar
→ Learn more or work with me: www.laurennajar.com
→ Follow Business Over Cocktails on IG: www.instagram.com/businessovercocktails
→ Attend Growth & Connect retreats & events: www.instagram.com/growthandconnect
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