"My goal is to bring you the data and teach you how to interpret it so that you can make the best pricing decision for you. Once we review this, it becomes pretty intuitive." - Annalie
If you've ever fumbled through a CMA presentation or avoided doing net sheets because "math is scary," this episode is a must.
Annalie walks us through her exact listing appointment process - from macro market analysis to that crucial net sheet conversation that makes sellers go "wow, she really knows her stuff." You'll hear her real-time approach to handling a million-dollar listing, how to deal with pricing objections, including why she tells sellers "we're not listing today" and how that actually wins more business.
CHAPTERS:
00:00 - Welcome and coffee confessions (we have a problem)
08:35 - Validating the home: Starting with old MLS data
15:22 - The home walkthrough strategy that saves time
22:43 - Macro market analysis: Twin Cities to neighborhood
35:15 - Live CMA analysis: Finding the appraisal ceiling
48:30 - Net sheet presentation: The commission conversation
58:45 - Handling pricing objections like a boss
Email: hello@realestatedonerightishpod.com
Website: www.realestatedonerightishpod.com
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