Ted Ryan, Ford's Heritage Brand Manager, joins us from a golf course to share exciting news about the 60th anniversary of the Ford Bronco. The special commemorative model features stunning Wimbledon white paint with red accents, including the Bronco name spelled out in red on the hood and "1966" embedded in the hubcaps. The original Bronco was unveiled on August 11, 1965, when Ford handed reporters cowboy hats and scarves, telling them "let's go rodeo" before introducing what would become an American icon.
Ryan shares delightful stories about the Bronco's enduring appeal - from his 84-year-old father who's on his third new Bronco to being stopped by a Mississippi police officer who wanted to see the vehicle so badly that Ryan handed him the keys for a test drive. The officer's immediate reaction? "I'm buying one of these things." Ford has already sold over a million combined Bronco and Bronco Sport models in just four years since their revival.
We also explore fascinating Bronco trivia, including how Pope John Paul II used customized white Broncos as "Popemobiles" during his New York visit, with a famous photograph showing him surrounded by admirers at Yankee Stadium. Ryan debunks the myth that O.J. Simpson's infamous white Bronco chase killed the model's popularity, noting it was already being phased out before that event.
The episode rounds out with Jeff's Racing Calendar highlighting upcoming motorsport events, Mars's automotive history segment covering everything from the first US steam-powered carriage to NASA's founding and its impact on automotive technology, and current industry news including tariff changes, Tesla's planned chauffeur service, and record-high average car payments. Whether you're a Ford enthusiast or simply appreciate automotive heritage, this episode offers a rich exploration of how iconic vehicles shape our cultural landscape.
Have you checked out the 60th anniversary Bronco on Ford's website yet? The order window is now open!
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