Last week we focused on writing powerful, persuasive copy. This week I'm bringing you an interview with a leader in the direct response marketing world – and the guy who has hired almost all the great living direct response copywriters.

This is a rare interview with Brian Kurtz of Boardroom, Inc.
Claim your $2,500 bonus (1 hour of consultation with yours truly) by doing the following:
Click here to get the transcript. Transcripts provided by SuccessTranscripts – a great solution if you need your podcast, sermon, speech, or other audio transcribed.
Question: Have you ever hired a great copywriter, or used the power of copy to sell your products or services? Click here to leave your comments.