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Description

In this episode of Social That Sticks, we discusses the importance of planning for the holiday season, emphasizing the need for creators and small businesses to strategize effectively. We highlight the significance of storytelling and repetition in messaging to engage audiences, and provide actionable steps for social media planning. The conversation culminates in the introduction of the 80/20 rule, where 80% of efforts should focus on planned content while 20% can be more spontaneous and fun.

00:00
Planning for the Holiday Season

05:58
The Importance of Storytelling

10:50
Repetition and Messaging Strategy

13:52
Action Steps for Creators

18:44
The 80/20 Rule in Social Media Strategy

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